New · Roasted Edamame · 42.1 g protein per 100 g

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Corporate gifting · 50 to 5,000 boxes · Talk to us

Makhana · Jowar · Edamame · Dates

One of the few brands in the world that will name the oil.

Olive oil. Named on the front, listed again on the back, in the order it goes in. Not sunflower. Not palm.

Himalayan Salt Makhana, 65 g pack, front of pack

MakhanaThree ingredients

Cream and Onion Jowar Puffs, 80 g pack, front of pack

Jowar PuffsBaked, never fried

Desi Masala Edamame, 90 g pack, front of pack

Roasted Edamame42.1 g protein

Date Bites, 250 g pack, front of pack

Date BitesFour ingredients

  • 6 Suta

    The largest makhana grade grown. Almost nobody on the shelf tells you the grade at all.

    Printed on the front

  • Olive oil

    What we roast in, named. “Vegetable oil” is not an answer to that question.

    In the ingredients list

  • Four bases

    Water-lily seed, sorghum, soybean and date. Most snack brands roast one thing well.

    Across the range

  • 42.1 g

    Protein per 100 g of roasted edamame — the highest number we can put on a pack.

    In the nutrition panel

The range

Find your crunch.

Inside a run it is one plant, one roast, one size and one price. What changes is the spice — and the panel underneath it.

Makhana

Four flavours · 65 g · ₹199

The seed of the water lily, Euryale ferox, popped with heat and roasted in olive oil. Never fried.

Jowar Puffs

Two flavours · 80 g · ₹199

Sorghum — a nutrient-rich ancient grain — puffed and baked, with no artificial colours or preservatives.

Roasted Edamame

Three flavours · 90 g · ₹299

Young soybean, dried and roasted in a rice bran and olive oil blend chosen for its high smoke point. The highest protein in the range.

Date Bites

One box · 250 g · ₹999

Dates, almonds, cashews and pistachios. No binder, no syrup, and nothing added to sweeten them — the dates do both jobs.

What’s actually in it

Turn the jar around.

Here is the whole list. Not the highlights — the list, in the order it is printed, with the food it came from beside it.

3

Himalayan Salt Makhana

The shortest list in the range, and the reason this jar leads this section.

  • 01Makhana मखानाthe seed
  • 02Olive Oilthe fat
  • 03Himalayan Pink Saltthe salt

Transcribed from the printed panel on the pack. The other six jars publish here as their panels are transcribed — including the ones that carry maltodextrin and INS numbers. See every panel

Four flavours, one base

On Instagram · @vediccrunch

Watch Vedic Crunch take over.

Six of them. Every one is a jar you can put in the bag.

Where to find us

20 shelves, in 7 cities.

The apps that carry it, and the shelves you can walk to — named, store by store.

Also stocked on

Swiggy InstamartIn minutes
BlinkitIn minutes
FlipkartNationwide
AmazonNationwide
JioMartNationwide
vediccrunch.comShips across India · Free over ₹499Shop the range
MumbaiNature’s Basket12 stores across the city12 stores
MumbaiBombay Gourmet MarketGoregaon WestIn stock
ThaneBombay Gourmet MarketThaneIn stock
NashikBombay Gourmet MarketNashikIn stock
GoaBombay Gourmet MarketGoaIn stock
BangaloreBombay Gourmet MarketBengaluruIn stock
PuneKayu GourmetHyde ParkIn stock
PuneKayu GourmetWanwadiIn stock
KolhapurThe Gourmet CoKolhapurIn stock

20 stores in 7 cities

Street addresses and store hours are being collected and will publish here per store.

From the journal

Questions we get asked.

Answered straight, including when the answer is not the flattering one.

Is makhana actually high in protein?

Honestly — fibre is its stronger number. 11.2 g per 100 g. It is a light, high-volume snack that fills you up rather than a protein source. If protein is what you are after, the edamame is the jar you want.

Read the answer

What does “6 suta” mean?

It is the grading of the popped seed, measured in suta — roughly, its diameter. 6 suta is the large grade. Bigger seed, thinner shell, cleaner snap. It costs more per kilo and it is the only grade we buy.

Read the answer

Baked or fried — does it change anything?

It changes the fat, and it changes what the fat has been through. Our jowar puffs are baked and the makhana is roasted in olive oil. Every product we make reads 0 g trans fat on the panel.

Read the answer

Read the journal

Know more about us

What we make, how it is cooked, and what a panel has to show before it goes on this site. Open the one you want.

Who Vedic Crunch is

Vedic Crunch is an Indian snack brand built on one rule: the site has to say exactly what the pack says. We make roasted makhana, baked jowar puffs, roasted edamame and date bites — ten products in total, made in four FSSAI-licensed plants that we name on every batch. The company behind the brand is Aarogyumm Nutri LLP, Pune.

What makhana is

Makhana is the seed of the prickly water lily, grown in ponds and harvested by hand, then popped with heat until it opens. It is also called phool makhana, fox nut or lotus seed. It is naturally low in fat and high in fibre — 11.2 g per 100 g on our panel — and we buy only 6 suta, the large grade, which pops thinner and snaps cleaner.

Why the edamame matters

The back panel of Desi Masala Edamame reads 42.1 g of protein per 100 g. That is higher than paneer and higher than most protein bars, and it is a whole bean rather than a formulation — nothing has been added to raise the number. It comes in three flavours: Desi Masala, Achaari Twist and Salt & Pepper. The front of all three jars carries a 40.5 g roundel; the panel is the figure we publish, and the nutrition page shows the working.

How we cook

Nothing in the range is deep fried. The jowar puffs are baked; the makhana and the edamame are roasted in olive oil or a rice bran and olive oil blend. Every product we make declares 0 g of trans fat on its nutrition panel, and Date Bites has no added sugar at all — the 23.1 g of sugar on its panel is the dates.

What we publish

Every product page carries the full nutrition panel as it is printed, the complete ingredient list in order, the net weight, the barcode and the FSSAI licence number of the plant that made it. Where a panel has not yet been transcribed, we say so rather than filling the gap with a claim.

Buying and gifting

Orders ship across India, free over ₹499. For corporate gifting we build boxes from 50 to 5,000 units, and we also supply retailers and distributors — the gifting and wholesale pages have the enquiry forms. In person, the range is on shelf at Nature’s Basket, Bombay Gourmet Market, Kayu Gourmet and The Gourmet Co.